Published on Fri, 30 Jul 2010 10:49:35 +0000 by Robin Wauters
Bloomberg reports that Facebook is to - probably - put off an eventual IPO until at least 2012, according to multiple people familiar with the matter.
Waiting at least another year (and a half, approximately, to be clear) would reportedly give CEO Mark Zuckerberg more time to follow through on his vision without too much public scrutiny and the implications thereof, attract more users and developers, book more sales and work out other issues, such as the user privacy kerfuffle and legal matters.
Published on Fri, 30 Jul 2010 10:05:28 +0000 by Robin Wauters
Ah, the good ol' patent minefield.
According to Law360, a paywall-shielded newswire for lawyers, Apple yesterday settled a patent infringement lawsuit with patent troll Minerva Industries, whose website is apparently currently, ahem, 'temporarily closed under repair'.
This morning, Apple was hit with another patent infringement suit, brought on by Israeli technology holding Emblaze, which alleges the Cupertino company has refused to license its media streaming technology at issue.
Published on Fri, 30 Jul 2010 08:06:58 +0000 by MG Siegler
A few weeks ago, we were alerted to a new site currently in stealth mode called Voyurl. As the name implies, the idea behind it is to make it so you can see what other people are looking at on the web (and to make your clickstream seen). It sounds creepy as hell. It's like Blippy but with more potential porn. I love it.
But when I tried to sign up for the service, they sent me a note back that it wasn't quite ready yet and that they were cranking on the beta. Fine, that happens from time to time. I can be patient. But I'm not sure I can quietly wait any longer when the site starts running ads like this.
Published on Fri, 30 Jul 2010 05:57:43 +0000 by Paul Carr
All this talk about the new Kindle reminded me that I still have some questions about Amazon's e-reader specifically, and ebooks generally. Why do people persist in comparing the Kindle to the iPad (something I first asked months ago); what is the relationship between hardback book sales and ebook sales (ditto); if e-readers keep getting more accessible, is the end of the paper book nigh? Questions like that.
In the hope of finally getting some answers, I hopped on to Skype with CrunchGear's Devin Coldewey and interviewed him until he begged for mercy. Video below.
Published on Fri, 30 Jul 2010 04:25:01 +0000 by MG Siegler
Even if not everyone will admit it, everyone likes taking pictures of themselves. I suspect it's the not-so-secret reason why users are addicted to DailyBooth -- the service which asks you to take pictures of yourself (or something you care about) to document your life. With that in mind, it's almost as if the iPhone 4, with its front-facing camera, was built for such a service. And now the two can consummate that match made in heaven.
DailyBooth's first iPhone app has just been approved by Apple and is now in the App Store. It's pretty basic -- but that's all it needs to be. You load it up and take a picture of yourself. And the app is smart enough to load the front-facing camera by default (assuming you have the iPhone 4 -- but it can work with any iPhone running iOS 4). Yeah, this is going to be huge for DailyBooth.
Published on Fri, 30 Jul 2010 00:51:42 +0000 by Evelyn Rusli
With the debut of Groupon personalization, I have little doubt that the daily deal site will double the number of deals (and double its revenue run rate) in just a few months.
According to CEO Andrew Mason, the service is churning out 75,000 transactions per day. Through personalization, Groupon will be able to offer 20, 30 or more deals per city per day. Assuming the current growth rate in subscribers --- in the last four months the site has more than doubled to 12 million registered users--- 2x is likely a prudish estimate.
It's hard to fault a company that is making money hand over fist; however, as a user, I do have one piece of advice: loosen that death grip on the daily deal mantra.
Published on Wed, 28 Jul 2010 18:58:57 +0000
Learning by example is a great way to get some fresh ideas. The cited article lists four online brands and marketers who have effectively used Facebook to increase their bottom line.
1. Wildfire - They use Facebook lets clients design their own campaigns while Wildfire connects it to the right channels to best enable a viral [...]
Published on Tue, 27 Jul 2010 14:42:31 +0000
"Marketers use Twitter to broadcast, while consumers use it to converse." - Sarah Hofstetter, Senior Vice President of Emerging Media and Brand Strategy at 360i.
The six-month study done by 360i analyzed 1,800 tweets. It found:
1. 43% of original consumer tweets are conversations while only 16% of marketer tweets are dialogue with consumers.
2. Only 12% of [...]
Published on Fri, 23 Jul 2010 15:17:50 +0000
A recent Syncapse Corp. analysis found that the average value of a Facebook fan is $136.38. That means that on average, people spend more on a brand if they are fans than if they are not. They also found that fans are 28% more likely to stay loyal to a brand and 41% more likely [...]
Published on Thu, 15 Jul 2010 15:47:42 +0000
Groupon is quickly becoming the Zappos of the coupon industry. The cited article by Jackie Huba highlights 9 ways Groupon is doing this:
1. Promote the Fine Print - Everything you need to know is front and center...as it should be if you need to know it.
2. Put a Phone Number on every Coupon - Got [...]
Published on Wed, 07 Jul 2010 16:22:22 +0000
Intuit, a WOMMA member, has built a 25,000 member community from the ground up and yesterday released a case study outlining the process. Their community sprung from Intuit knowing they had passionate customers with great ideas on how to improve the product experience. Lacking a proper community space, they reached out via email while a [...]
Published on Fri, 25 Jun 2010 16:20:59 +0000
Backlash is swift and often stinging on social media. Kraft learned this in May when one customer found a "gross blob" in a Capri Sun package. Naturally, she reported it to the company on Facebook. Then there was 7 hours of silence...from Kraft's end at least.
The lag in response gave ample time for the community [...]
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