June 30^th, 2011: Social Media Day – a memorable day for the industry. And for those who attended DEI Worldwide’s Social Media Heroes fundraiser, the night was even more memorable. Held at South in Santa Monica, Social Media Heroes contributed all proceeds to the Los Angeles region of the American Red Cross Disaster Relief. Attendees were entertained, informed, and, most importantly, contributed to an extremely worthwhile cause.

The evening started off with a bang as hosts Aaron Chrenen and Ben Lepley debuted their deliberately long-titled comedy musical “Social Media is Changing Everything: An Exploration of Social Spheres Through Modern Song.” L.A. Comedians kept things rolling, with feisty Laugh Factory veteran Dimo, offbeat Comedy Store veteran Ryan Unger, and savvy Montreal Comedy Festival veteran Merrill Davis showcasing their hilarious brands of observational stand-up. The event wrapped up with a QR code raffle, giving contestants a chance to show off their smartphones as they scanned their way to prizes.

DEI Worldwide would like to thank everyone who made it to Social Media Heroes. Social media gives us all a voice and the chance to connect. It also gives us an immeasurable opportunity to help those in need. Again, thanks for coming out. We’re so proud to be a part of this industry.

Article by: Ben Lepley

11 years ago today, DEI was born with a simple goal – to help our clients harness the power of consumer conversations happening online. Back in 2000 it was chat rooms and discussion boards. It was called guerilla marketing, then word of mouth and now social media.

It doesn’t matter what you call it or what new platforms arise– for us it’s simply about creating long-term relationships with consumers and giving them reasons to become brand advocates.

So join the best team in the business as we celebrate DEI’s 11th Birthday!

Article by: Manuel Cortez

On Friday, October 29^th DEI hosted its annual Halloween costume contest! There was some stiff competition in the office this year including Popeye the Sailor, Boo from Monsters Inc., MC Hammer, and even, The Conan Blimp! Here’s a glimpse at a few of this year’s costumes:

Continue reading “Halloween at the DEI Worldwide Office” »